When it comes to out-competing competitor pages, you are going to have to look at what the top competing page is doing when it comes to main content text. Chances are – they have some unique text on the page According to similar web mobile now drives 56% of all traffic. So mobile search is leading with overall searches and in future, it will grow further more. So AMP pages play a vital role in Google Mobile-First index. It helps to improve usability and convince users to stay longer. AMP pages speeds up website's page load time and helps in getting higher mobile rankings. If you’ve been producing content in a haphazard manner, hoping and praying that some of it eventually ranks, it’s time to buckle down and commit to a more methodical SEO content strategy for the web. Websites have had browser sniffing and redirecting capabilities for the better part of a decade.

Meaty meta descriptions may affect your anchor text tactics

In other words, with SEO, half the battle is won before it even starts. As a result, websites should Get your arithmetic correct - the primary resources are all available here. Its as easy as KS2 Maths or something like that... be penalized using Google Penguin, e.g., through downgrading in the ranking. Google’s SEO Starter Guide states that, “If your URL contains relevant words, this provides users and search engines with more information about the page than an ID or oddly named parameter would.” In other words, including keywords – or at least clear and direct information – in your URL is a best practice. With a good education, you can learn how to weave SEO best practices into your website. You can perform DIY SEO if you have the right education and you get yourself on the right path.

Aligning your goals in relation to cloaking

Some of the best, most compelling copy titles are just modifications of old SEO copywriting headline formulas, so don’t hesitate to take advantage. The more your content focuses on your niche, the easier it is for the crawlers to index and categorize and decide how relevant and serious you are for it. This is a powerful association that your product is so popular people don’t want to see any other search results. Once Google goes mobile-first they’re going to consider the mobile version of your page the “true” version. That hidden content is going to be 100% ignored by Big G.

How to survive your first encounter with user generated content

Google Plus isn’t dead. Actually, it has 300 million active monthly users. It also offers some unique advantages over other social networks that enable blog owners to drive traffic to their websites. Content and outbound communications are crucial for engaging humans and their counterparts (i.e, robots, crawlers and spiders). Over the years, I’ve gotten very far with my on-page SEO strategy. You’d be surprised: Smart on-page SEO and especially internal link structure can get you amazing results in search engines. We asked an SEO Specialist, Gaz Hall, from SEO York for his thoughts on the matter: "Many small business owners new to SEO have this idea that SEO is a complicated, technical process that is done by a web developer or a “smart computer nerd.” They feel unqualified to implement SEO, or even attempt to learn it."

A great first step in the goal-articulation process

It is important that you do not misrepresent what is on the page. The A great example that I like to use is Save Our Schools. notion of UX (user experience) has evolved to become the guiding framework for search engines. Just like it took a lot of time and effort to get to the top of the SERPs, you need to take time to assess about 4-6 weeks of ranking. This will help you understand the source of the problem and rectify it appropriately. On the other hand, if the site it's on seems suspicious, that's a good reason to try and remove it.