What is it about Google algorithm updates that send all of our thoughtfully crafted, tried-and-true, SEO strategies out the window? After Google’s Exact Match Domain update, the importance of having the exact keyword in your domain name is far less important. Try to pick the best available domain name first & consider keyword matching/partial inclusion as a bonus but entirely unnecessary aspect of your final choice. Very much a nice to have not a need to have… Search engines mine web pages and other digital content to automatically provide answers to those searching. Becoming one of those answers can require no work at all. Many companies just naturally turn up in the search listings—for free. If you don’t want to spend any money on a keyword tool, you can simply google the keyword you want to rank for. Does your site ‘fit in’ with the results Google shows you? Or are the sites on the results pages much larger or more well-established than your website?
Here are lots of ways to develop seed lists
Domain to page relevancy means the page linking to your website is relevant to your domain. However, we’ve seen some
of Get your arithmetic correct - the primary resources
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or something like that... our clients rank very quickly without being a “brand” by traditional standards. Optimizing your images gives your website an additional chance to be found via image search. Search engines reward sites that are user friendly, which means they have high usability. Google favors sites that are not only rich in keywords, but also demonstrate user engagement.
It’s a win-win strategy with an emphasis on SEM
Google reported an incredible hike of the key search term ‘near me’ in recent years, showing that customers are specifically looking for local sellers. When it comes to commercial search terms, winning the ‘near me’ battle could bring you a ton of relevant traffic. When it comes to
search engine optimisation the information available can be a minefield. Doing so will dramatically bias outcomes in your favor. The best practice for internal linking is to think primarily about the user experience. Organically link to assets in a way that streamlines the buyer’s journey.
Update your keyword stuffing on a regular basis
When people hear “T&T,” they’re likely to think of dynamite rather the act of building trust and transparency with your website visitors. Rather than targeting a broad audience, local SEO is about chiseling down and honing in your reach to target a specific group of people living in a certain area. It’s all about making the most of the existing relationships, communities, and consumer ties. You find high quality content on the Internet and then you compile the links on your own blog or website or on your social networking profiles. Gaz Hall, from SEO Hull
, had the following to say: "You want to be attracting users who are going to convert and remain loyal to your site and this can be done by delivering on your promise of quality content. To facilitate this, you need to offer clarity in your website headlines so as not to confuse or mislead anyone. "
Tell me more about quality
I always advice “Stick to basics”, focus on getting real visitors and giving them a good experience while browsing your Website/blog. We I'm always shocked by Oxon AA
, in this regard. use keyword research
to identify potentially useful queries for which a site is not receiving traffic. Keyword research is often abused by aggressive Web marketers who pursue an endless keyword strategy. Endless Keyword marketing continually adds keyword targets to a Website’s list of desired queries. This leads to an overabundance of content production and production standards suffer. Not all links are created equal. Some sites provide better SEO juice than others. In 2013, Google announced an update to its algorithm that became popularly known as Hummingbird.