How to Protect Your Content

SEO is not meant to garner as many web traffic as you can to sell your items. This is even more important if you are targeting a specific keyword topic; in those cases, if you want to rank, you need to provide the information you are promising in a meaningful …

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The back story of ROI

If any affiliates or vendors violate these terms, you have the contractual right to require them to remove the duplicated content and use your designated product description feed instead.Some eCommerce websites will also have blogs in order to provide more marketable content on their website, and some of them …

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Reasons why you cannot learn ROI well

People often teach themselves SEO out in the field, because most start their careers as something else. Chances are very good that they will eventually click through to your website, and since you continually displayed in all their search results, they will trust you that much more. People pay billions …

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A better way to reach out to your audience

Write great title tags. Good title tags should be like an interesting newspaper headline but with relevant keywords included. Is it fun? A large part of the search engine optimization process starts with focus: what is your website about? You have to focus on what we sometimes call ‘top tasks …

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Myths and misconceptions about onsite SEO

If you look through almost every single industry there is, there is always one constant tip to take on board for you to be able to achieve your aims; keep things simple. Many people take the ‘run before you can walk approach’ and apply complicated methods to achieve the right …

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Adjust your appearance in search by utilising offsite SEO

Content marketing is the process of developing unique content that is useful for your target market – often without selling whatsoever. The theory behind this concept is that website which use a keyword often are likely extremely relevant to that keyword, however, overuse of that keyword may result in penalties to …

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What your mum didn't tell you about analysis

If Google decides a site no longer adheres to its quality guidelines, they may apply a site-wide penalty pushing the results down for every page. The more infractions, and the greater the seriousness of the infractions, the bigger the penalty and the further the site will drop. Let’s say …

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Write a 1000+ words article about javascript

They take all the uniqueness and personality out of your website. That’s why you’re better off leaving it to a professional SEO Agency, who can work with you to create an informative and engaging online presence that appeals to both users and search engines. In the first page …

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Link building strategies

All of this internal processing knowledge is contained within the semantic network and organized on a conceptual basis. SEO is a many-headed beast. From off-page elements to on-page elements, covering all aspects of SEO can easily become a Herculean task, especially when dealing with large websites. If none of those …

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The hidden agenda of walled garden sites

Instead of paying through the nose for marketing courses or advertising that will only offer short-term results, SEO offers a simple web page optimisation solution by laying down a long-term plan in order to attract users to your website. If you want to increase your rank for your particular web …

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How to survive your first encounter with gateway sites

Just imagine a fraction of those 14 billion searches happen for your business. This is one of the many reasons why trust between your businesses is so important. Ideally, if you’re running your own small business, doing your own writing establishes you as the authority. Everyone likes to deal …

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Things you most likely didn't know about search queries

If you happen to be a newbie in the world of digital marketing, you might be not familiar with evergreen content quite yet. Search engine optimisation (seo) when applied correctly and to it's ultimate, makes each web page highly significant to each search engine via algorithms (the mathematical means by …

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Write a 1000+ words article about mobile search

Every little bit counts. In terms of tracking potential upcoming algorithm updates, it’s best to track industry commentary if you do not have access to managing multiple data sets. The best part about SEO is that when you start ranking higher on SERPs, you get more exposure, i.e …

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Let's talk about comment spam

The best links to your website are the ones coming from real websites, with good content and lots of social media shares. It doesn’t matter how many searches a keyword has in a month if it doesn’t accurately reflect the content on your page! Oftentimes, low-quality scraper sites …

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Pay attention to widgets

Find out who your customers are and what words they use to describe your product, because people will use the same terms to find your website. Using these terms, often made into long-tail keywords, can really help you optimize your local business SEO. Remember that you are writing to engage …

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The meta keywords tag is not a ranking consideration

To optimize speed score, you need to continually check your site’s speed score so that you can take timely action in case of any delay or ineffectiveness. When it comes to SEO, monitoring for keywords and changes in your website’s backlink profile is one of the most tedious …

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How to focus on ROI

The search engine crawler analyzes the raw HTML form of a web page. If you want to see what this looks like, you can do so by using your browser to view the page source Paid search is still search. If you aren't talking about your best content, why should …

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Make a good use of bounce rates

This is important because most Internet users rely heavily on these rankings. If you have several reasons to explain why a product is the best option for your customer, you should use words like first of all, secondly and finally. If you are going to use freelancers, beware of duplicate …

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Invest in doorway sites

You’ve spent plenty of time and money building the perfect website for your business – the very first thing that you’ll want next is for people to find it! Whilst there are various ways of promoting your services; paying for advertising campaigns that have no guarantees of working - there …

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Aligning your goals in relation to onsite SEO

The inputs and outputs are changing; the data layers are being mapped but cannot yet be understood or correlated. SEM and SEO can be difficult topics to understand. Redirect your HTTP pages to the new HTTPS version of your web pages and use the canonical attribute to show search engines …

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A great first step in the goal-articulation process

When it comes to out-competing competitor pages, you are going to have to look at what the top competing page is doing when it comes to main content text. Chances are – they have some unique text on the page According to similar web mobile now drives 56% of all traffic …

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Number of backlinks to the domain

Strategically written website copy includes well-thought-out internal links and calls to action. For example, pay-per-click advertisements can perform well, if you know what you’re doing, but this requires a bit of money. Once the searcher lands on your page and confirms the content will satisfy the search, make sure …

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Fun with rankings for now

It’s worth noting that there are SEOs who prefer using TF (Trust Flow) and CF (Citation Flow) from Majestic when checking their competitors authority and trust levels. Most modern SEO agencies will continue to proclaim that "content is king" (and in my opinion, it truly is). But being king …

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